A human editor and an AI analyst review your content for accuracy, originality, and integrity.
If it passes, it carries the CERTed mark. If it doesn't, you get a detailed report on what to fix.
The internet is filling up with content that looks professional and says nothing. AI can produce text that is grammatically perfect and factually wrong, emotionally manipulative, or quietly plagiarised, and readers feel it even when they can't name it. Search engines are starting to penalise it. The businesses publishing wordy drivel erode their customers' trust with every click-through. CERTed is the read before you publish: a plain account of what earns your audience's time, and what wastes it.
What we check
Every piece of content goes through automated analysis and a full human read. Here is what we look for.
Checked against published content for plagiarism and close paraphrasing. We also flag when content is so generic it adds nothing to the conversation.
Does the argument hold together? Are there contradictions, unsupported leaps, or conclusions that do not follow from the evidence presented?
Every claim presented as fact gets traced to a primary source. Statistics, too: we find where the number actually came from, not just who repeated it.
Are the underlying sources credible? Are they current? Does the content cite a study from a reputable journal or a blog post citing a blog post citing a tweet?
We flag emotionally manipulative framing, cherry-picked data, false urgency, and arguments that lean on rhetorical tricks instead of evidence.
A human editor reads every piece. Not for grammar (AI handles that fine) but for voice, clarity, rhythm, and whether the writing actually serves the reader.
Is it riveting, or moving, or entertaining? Or will a reader learn something or understand it better? The final question: Was this worth reading, and for whom?
Sample output
Every submission receives a detailed breakdown. Here is a condensed example.
How it works
No calls. No onboarding. Send us the content and we do the rest.
Paste your text or upload a document. Tell us who the intended audience is and where it will be published. That is all we need.
Our AI analyst checks factual claims against sources, scans for plagiarism and close paraphrasing, evaluates logical structure, and flags manipulation patterns.
Independently, and before she sees Eli's report, a human editor reads the full piece for quality, clarity, voice, and whether it genuinely serves the reader. No algorithm replaces this step, and none colours it.
A detailed report with pass/flag/fail on each check, specific notes on anything that needs attention, and (if it passes) the CERTed mark for your content.
Pricing
Pay per piece or lock in a monthly plan. No surprises, no scope creep.
One piece, fully reviewed
For teams publishing regularly
For high-volume publishers
Who we are
CERTed was founded on a simple conviction: in an age of infinite content, someone should vouch for quality.
Reads fast, reads broadly, and has spent years in editing and ghostwriting. Brings the editorial judgment that no algorithm can replicate: does this piece respect the reader's time and intelligence? Jo reads every piece that comes through CERTed.
Runs the systematic checks: fact verification, source tracing, plagiarism detection, logical consistency analysis, and manipulation pattern recognition. Methodical rather than infallible, which is exactly why every piece also gets a full human read.
Our commitments
We're calibrating our rubric before we open for submissions, so we're not taking work just yet. If you'd like to know more, or want to be told when we go live, get in touch.
Email us